If you want to reach certain categories of apps with in-app display ads, or if you know the apps you want to target, you should:

If you want to reach certain categories of apps with in-app display ads, or if you know the apps you want to target, you should:

  • Enable Active View reporting
  • Create a Display Network campaign targeted to mobile apps
  • Go to “Campaign Exclusions” from the Display Network tab
  • Create a placement inclusion for mobile apps

     

    Answer is – Create a placement inclusion for mobile apps