All other things being equal, if you’ve set a maximum cost –per click ( max.CPC) bid of $1.00 for your ads, and if the next most competitive bid is $0.50 for the same ad position, what is the actual amount you’d pay for that click?

All other things being equal, if you’ve set a maximum cost –per click ( max.CPC) bid of $1.00 for your ads, and if the next most competitive bid is $0.50 for the same ad position, what is the actual amount you’d pay for that click?

  • $1
  • $0.51
  • $0.5
  • $0.01

Answer : $0.51