You own a pizzeria in downtown Chicago. With call extensions, a customer who searches for pizza on her mobile phone can see your ad along with your phone number and make the call with one click. How is that priced?

You own a pizzeria in downtown Chicago. With call extensions, a customer who searches for pizza on her mobile phone can see your ad along with your phone number and make the call with one click. How is that priced?

  • Click-to-call ads are flat-fee based on the caller’s phone model.
  • Click-to-call ads are priced by the minute based on the call’s duration.
  • The cost is the same as a standard click on the ad.
  • Prices are negotiated in advance with discounts for bulk purchases.

The Correct answer is:

  • The cost is the same as a standard click on the ad.

Explanation: Cost the same as a headline click (a standard CPC)

You can read more here: https://support.google.com/partners/answer/2453991?hl=en