You have a friend who has a small business, and she wants to manage her own AdWords campaign. She has no experience with AdWords and would like to experiment with different options. Which campaign type would you recommend to start?

You have a friend who has a small business, and she wants to manage her own AdWords campaign. She has no experience with AdWords and would like to experiment with different options. Which campaign type would you recommend to start?

  • Search Network only
  • Search Network with Display Select
  • Display Network with Search Select
  • Display Network only

The correct Answer is:

  • Search Network with Display Select

Explanation: Google recommends new advertisers start with a “Search Network with Display Select” campaign type, which offers a wide variety of potential placements for your ads.
Read more here: https://support.google.com/adwords/answer/1704395?hl=en