What change can you make to the Display Network campaign of a client who wants to drive awareness of her natural beauty brand?

What change can you make to the Display Network campaign of a client who wants to drive awareness of her natural beauty brand?

  • Use a balanced combination of broad-exact and phrase –matched keywords
  • Target large metropolitan areas where people are more likely to encounter her product.
  • Increased the daily budget and add text ads with clear call-to actions like “ Buy now”
  • Add display ads and affinity audiences targeting people interested in green living and beauty

Answer : Add display ads and affinity audiences targeting people interested in green living and beauty