What can be learned from a Search Funnel?

What can be learned from a Search Funnel?

  • Search impression share for the last 30 days compared to CPC trends over time.
  • Budget usage for all Search campaigns, including budget limitations and opportunities for more traffic.
  • The series of steps a customer takes before completing a conversion, including information on ads, clicks, and other elements of your campaign.
  • The number of searches completed during a given period of time.

The correct answer is:

  • The series of steps a customer takes before completing a conversion, including information on ads, clicks, and other elements of your campaign.

Explanation: Think of them as passages (or funnels) through which your customers complete a conversion.

You can read more here: https://support.google.com/partners/answer/1722023?hl=en