## Welcome to our Adwords Fundamentals Quiz.

Google Adwords Certification Exam has 90 questions and a time limit of 120 minutes.

This quiz is built the same way, so that you'll be prepared.

Click Next to begin.

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#### An advertiser wants to increase clickthrough rate (CTR). Which would help to eliminate irrelevant impressions?

58) Which best describes keyword contextual targeting?
A)  Ads are targeted to groups of websites based on their site categories
B)  Themes of selected placements determine related websites where ads will appear
D)  Themes of keywords are matched to relevant content on websites where ads will appear
A)  the daily budget you’ve set
C)  the expected impact of extensions and other ad formats
D)  the search ranking of your website
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#### When reviewing your client’s Search Network campaign, you notice that the ads in one of the ad groups have a low average position. Which flexible bid strategy should you use to help improve the position of these ads?

66) You have been targeting the entire United States in your scuba diving equipment ad campaign, but you know that much of the scuba equipment that is sold to customers in Hawaii. What would be the most efficient way to optimize your campaign and measure the impact of an optimization?
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