## Welcome to our Adwords Fundamentals Quiz.

Google Adwords Certification Exam has 90 questions and a time limit of 120 minutes.

This quiz is built the same way, so that you'll be prepared.

Click Next to begin.

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#### An advertiser is focused primarily on direct response, as opposed to branding. The advertiser should delete keywords from a search campaign if the keywords:

16) Which best describes keyword contextual targeting?
A)  Ads are targeted to groups of websites based on their site categories
B)  Themes of selected placements determine related websites where ads will appear
D)  Themes of keywords are matched to relevant content on websites where ads will appear
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#### An advertiser creates a new search campaign with the goal of driving traffic to a new website. The advertiser wants to spend very little time setting and managing individual keyword bids. Which is the best bidding option for this advertiser?

A)  the daily budget you’ve set
C)  the expected impact of extensions and other ad formats
D)  the search ranking of your website
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#### Which is an example of a consideration an advertiser should make when establishing AdWords advertising goals?

89) A bilingual user searches on Google.com (the Google U.S. domain) and has set Spanish as the preferred Google interface language. In order to target this particular user, which campaign language setting should an advertiser use?
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